There is no way you missed our plants this Wednesday, 29th March on the campus of the Catholic University of Lille. For the first time, we’ve organised on the Campus Saint Raphaël a free distribution of 2.000 plants, gifted by our long time Belgian partner VLAM, Flemish Agro-Marketing Office.
We have distributed laurels, calateas, ivy, and succulent on board of a Volkswagen minivan, which has been customised in the colors of Flories for the event, as well as a“The Buddies” photobooth, to keep a sweet memory of this day(also in a Volkswagen minivan !).
Students had the opportunity to take part in an Instagram giveaway, after which two students had the luck to win 500€ worth of plants to decorate their apartment. How to participate ? It’s easy ! All they had to do was post a picture of them with their new plant and identify our partner.
Our intervention ?
Choice of location
Imagination of the aesthetics of the stand
Coordination and choice of service providers(hostesses, suppliers)
Logistical coordination: setting up and putting away equipment, goodies
Animation on the stand
Communication on social media and on the school campuses
At the end of the day : 2000 students delighted to discover(or rediscover) the benefits of plants, and one satisfied customer!