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As the year 2021 begins, we - professionals of the event - continue to sail murky waters. While the outlook is brightening (especially with the vaccine), confidence is still far from 100%, either on the side of the organizers or the participants. In this context, it...

In 2020, the event industry is re-inventing itself and adopting new formats. Our client Roquette Beauté opened a new cosmetic expertise centre in La Plaine Saint-Denis in the fall. While we had initially planned a project for the inauguration "in person", the sanitary situation forced us...

Trade fairs are essential events to meet customers, promote expertise, reach out to new prospects, keep a watchful eye on the market and enrich network. For each sector of activity, there is a trade show where "you can't fail to be there". But in 2020,...